Audits for every kind of website

The same 100+ checks, with guidance on what matters most in your sector.

E-commerce storesOnline stores live or die by product and category pages that load fast, are easy to crawl, and give search engines and AI shopping assistants clean product data. Local businessesWhen someone asks Google or an AI assistant for “the best electrician near me”, clear local signals decide who gets recommended. SaaS companiesBuyers increasingly ask AI assistants which software to use. SaaS sites need content that AI can read, compare and recommend. Blogs & publishersPublishers compete on trust and freshness. Search and AI systems favour content with clear authors, dates and original insight. Marketing agenciesAgencies use EmojiCry to open sales conversations with a clear, shareable audit, and to show clients what needs fixing on their site each month. Restaurants & cafésDiners search on phones and ask assistants where to eat. Your menu, hours and location must be easy to find and read. Healthcare & clinicsHealth topics are held to the highest standard of trust by search engines and AI systems. Credentials and accuracy matter more here than anywhere. Real estateProperty searches are local, visual and question-heavy. Fast pages with genuine neighbourhood knowledge stand out. Law firmsPeople ask search engines and AI assistants legal questions before they call a lawyer. Clear, authoritative answers bring those clients to you. Schools & course creatorsStudents compare programs with search and AI assistants. Clear program pages with outcomes, costs and schedules get recommended.

See what your site is crying about

Free 14-page SEO, AEO and GEO audit. No sign-up.